Kenepuru Valley
Kenepuru Valley Estate Wines, an exquisite vineyard nestled in the captivating Marlborough region of New Zealand's South Island. The brand identity embodies the essence of this breathtaking location, weaving together the grace of nature and the artistry of winemaking.
At the heart of the brand is a captivating logo inspired by the native kereru bird in flight. The kereru’s elegance and symbolism perfectly capture the spirit of our vineyard, reflecting the harmonious relationship between the land and the skies. Its wings gracefully emulate the undulating hills of Marlborough, creating a visual representation of the terroir that defines our exceptional wines.
Native Kereru
The design process behind our brand identity involved a meticulous exploration of our surroundings and the characteristics that make Kenepuru Valley Estate Wines truly unique. We sought to convey the natural beauty of the Marlborough region, known for its picturesque landscapes and abundant vineyards. By choosing the kereru as our central motif, we pay homage to the native fauna that flourishes in this extraordinary setting.
Through careful research, sketching, and refinement, I translated the essence of the kereru and Marlborough's rolling hills into a distinctive logo that captures the imagination and entices the senses. The logo represents not only the visual identity of Kenepuru Valley Estate Wines but also the commitment to quality, tradition, and respect for the land that underpins our winemaking philosophy.